Unit 20 Promoting Health Education P3
The campaign we will be presenting is about obesity. In Sandwell, especially Smethwick; the number of children who are considered obese is 893 and the local value for this number is 25.9 where the England average is 19.0 and England’s worst is 26.5 ( as you can see the Sandwell figure is very close to England’s worst). These children are much more likely to develop health problems …show more content…
Models of behaviour change
I will be using the health belief model because this model is used to explain and predict preventative health behaviour. This model suggests that an individual is most likely to carry out a preventative action if they believe a threat to their health is real and serious and that the benefits of taking the suggested action is more important than the old reckless behaviour.
In relating the health belief model to obesity, the health belief model suggests that if the individual is more aware of the difficulties, e.g. obesity creates they would be more likely to engage in behaviours that would decrease the risk of becoming obese. This campaign helps pupils to be more aware of the dangers of obesity, therefore makes it less likely for them becoming an obese child.
Another significant factor of the health belief model would be perceived seriousness; which suggests while the