Bus 599 Project Deliverable 1: Swot Analysis Bus599 Project Deliverable 1: Swot Analysis

4284 words 18 pages
BUS 599 Latest Project Deliverable
Download Answer here visit www.workbank247.com http://workbank247.com/q/bus-599-bus599-complete-course-project-deliverable/11581# Download Answer here http://workbank247.com/q/bus-599-bus599-complete-course-project-deliverable/11581# BUS 599 Project Deliverable 1: SWOT Analysis
Due Week 3 and worth 100 points
In this assignment, you will conduct a SWOT (Strength, Weakness, Opportunity, and Threat) analysis for the type of beverage you have selected, and for your company overall. As you work on the assignment, consider why you have chosen one type of non-alcoholic beverage over another and the reasons for that choice. As you complete your SWOT analysis, be sure to include external factors such
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Is your own management team inexperienced? Will it be challenging to actually produce your product and maintain quality? * Hints: What are your company’s opportunities? Does your segment have more demand than supply? Have larger corporations stopped serving smaller or niche markets that you could enter? Is a new market emerging because of demographics, immigration, changing tastes? * Hints: What are your company’s threats? Is there a clear market leader that will be hard and expensive to displace? Are downward-pricing pressures in the segment making profit margins slim? Are there little or no barriers-to-entry for new competitors; if you have a novel idea that succeeds, can the competition easily enter your market? If you have a global aspect to your company, do factors such as currency fluctuations, political instability, offshoring or outsourcing pose threats? 6. Format your assignment according to these formatting requirements: a. Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions. b. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length. c. Cite the resources you have used to