Managing Communications, Knowledge and Information Task 2 2.1 Government, Employees, Customers, Managers, Shareholders 2.2 You need to have long-term customers and good vendor relationships that will carry you through challenging times or tight deadlines, as well as relationships with other business owners to share struggles, resources and best practices that can really give you an edge. The reality is that business relationships are just like any other relationship. They require some effort to maintain and they must be mutually beneficial. As in any relationship, you must be willing to give, share and support, not just take or receive. Oral media This is the spoken word - face to face communication. It is perhaps the …show more content…

Although strategy volatility has a relationship safeguarding effect in the short term, this effect diminishes over time. 2.5
Before you start implementing changes to improve your business, it's a good idea to make sure you have a full understanding of the factors impacting on your business success.
These factors may include your current business practices, market trends or changes to the wider environment in which you operate.
A number of tools can help you assess your business's situation. These include: * SWOT analysis - helps you identify your business's strengths, weaknesses, opportunities and threats. * Benchmarking - measures your business's performance against similar-sized businesses in your industry. * Market research - investigates your business's market and industry to identify trends, changes and customer or client demands. * Trend analysis - uses business data collected over time to identify consistent results or trends. * Webinars (web-based seminars) provide useful information that can help you develop your business skills.

Set clear goals
Business goals can be as broad or as specific as you want them to be. Writing down your goals clearly will make it easier for you to achieve them. Make sure your goals are:
Specific - state clearly what you want to achieve
Measurable - make sure you can evaluate success
Achievable - check your objective is something you have the time and resources to meet