External and Internal Environmental Analysis Strategic Planning and Implementation

1186 words 5 pages
External and Internal Environmental Analysis
Strategic Planning and Implementation

External and Internal Environmental Analysis Apple Inc. is a computer product company that was launched into the market through the collaborative efforts of Steve Jobs and Steve Wozniak in the year of 1976 and is aimed at reaching the diverse global community. The changes in the external environment of the company determine the decisions that the corporation will make. Apple Inc. has reputable frameworks that have been developed to assess the external environments of the company. The company has identifies the specific domains that affect the operations of the company from the outside. These forces on the organization enable the
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This high intensity in the business market makes the company to lose out on potential consumers who will boost the profits of the company. The declining PC sale in the market is another external factor that affects the operations of Apple Inc. This lowers the revenue incomes of the company hence a decline in the profit margin of the organization. The act of the company dependency on specific suppliers to facilitate the operations of company propels the company to function effectively. An organization can be able to monitor its progress through the use of the SWOT analysis where the strengths, weaknesses opportunities of an organization can be uncovered. Through the company innovative products, the Apple organization creates a great impact in the PC industry. It is through these innovative ventures that the organization can be able to fulfill the needs of the customers despite the changes that are being experienced in e-commerce (Kennedy, 2004, p. 1). One of the weaknesses that Apple Inc is facing is the act of product recalls. This occurs when the defective products from the company are returned to the company from the market. This request of product recall entails the return of a selection or the entire product line of commodities to the selling company because of specific reasons. This company weakness costs the organization a


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