Cachet Technology Case Study
They should not just walk away. If the technology is so promising and solve existing, real, huge problem in growing domain as Internet, than it is real potential. They should use feedbacks from judges and think about them. They should think about reasons that determined the winners of the competition. It seems that winners have a realistic plan how their technology could be used and implemented. Therefore Seelinga and Lewin should look for additional partners with the experience and skills they are lacking. Walking away from a good project is not a good solution. Alternatively, they could sell the company or the technology to a larger ISP and work for them. They could also invite the ISP to invest in their company, thereby boosting their value and market potential. In order to prove the strength of their plan, they need to perform a simulation test with real market conditions. Through such a test, they can not only show that their product works, but that it makes a considerable difference in managing overload problems. Also, the ability to release their product can also help prove the success of their plan.
Q6: Do the company’s founders have