Business Btec Level 3 Unit 1 P2

1000 words 4 pages
Table 3: Assignment 1.2: P2 - Influence of Stakeholders

Name of Organisation B: | Apple | Sector: | | Examples of Stakeholders | How are stakeholders influenced by the organisation? | How is the organisation influenced by the stakeholder? | Customers | The customers would be influenced because if the company are financially struggling the customers are there only hope to stay profiting. If the company was to go bust it means customers will no longer be able to shop there. The customers would be an external stakeholder, they can get information by advertisements and even check their annual report on the businesses website. | The establishment relies on their customers to shop at their stores but also they try and bring in
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| Customers | Customers are external stakeholders. The customers would be interested in John Lewis so they can see what products are available on the market to them, they can also see how well they are doing financially to see if the business/shop they are interested in is going down or not. They will be able to find out financial information on the partnerships page with annual reports or find out about their products through advertising or the John Lewis website. | John Lewis are influenced by customers as they rely on them for feedback to see if there’s any way they can improve on the business either in store or online. They also need to keep and bring in new customers to make more money. | Government | The government is influenced by John Lewis because the better the company have been doing over the years show that they are a profitable company which brings them wealth and allows them to trust the organisation to build more stores. | The government influence the company by allowing them to build new stores in certain areas and giving them the necessary licences and grants they need to grow as a company | Community | The community is influenced because when there are more than one profitable store in their area it influences people from out of the community more of a reason to move there, therefore


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